From scattered terms to a clear product-led keyword map
We start by analyzing how buyers look for your products across search engines and marketplaces. Instead of a long, unfiltered list, you get a structured map that shows: which phrases define your main categories, which belong on product detail pages, and which support guides, comparisons, and educational content. This becomes a shared reference for anyone responsible for writing titles, descriptions, or collection pages.
Main Category Phrases
Terms that define your primary product categories and collections.
Product Detail Terms
Keywords that belong on individual product pages and descriptions.
Support Content
Terms for guides, comparisons, and educational content.
Shared Reference
Unified resource for titles, descriptions, and collection pages.
Landing pages designed around how buyers think
Using your keyword map, we shape the structure of your product and category pages: category groups aligned with search demand, filters and attributes that match how people compare products, templates for product pages that keep information clear and scannable. Ultree can provide layout suggestions, recommended content blocks, and guidance on how to keep pages consistent as your catalog grows.
Category Groups
Organize categories aligned with actual search demand patterns.
Smart Filters
Attributes and filters that match how people compare products.
Product Templates
Clear, scannable templates for consistent product pages.
Layout Guidance
Recommendations for consistent pages as your catalog grows.
A consistent message across your store and marketplaces
Your Shopify or WooCommerce store should work together with your Amazon and Etsy presence—not compete with it. We look at how your products are described across each channel and help align: titles, attributes, category names, and value statements. The aim is consistency without forcing every channel to use identical formatting. Each platform has its own style; we help your brand fit naturally within it.
Aligned Titles
Consistent product titles across Shopify, WooCommerce, Amazon, and Etsy.
Unified Attributes
Product attributes that work across different platform requirements.
Category Alignment
Category names that make sense across all your sales channels.
Value Statements
Consistent brand messaging adapted to each platform's style.
Content that helps buyers choose—not generic blog posts
For commerce brands, growth often requires more than product pages. Ultree helps you plan: comparison pages, buying guides, use-case pages, and city/location-specific landing pages (when relevant). Each page type maps back to real search behavior so the content supports buyers at different decision stages.
Comparison Pages
Help buyers understand differences between product options.
Buying Guides
Educational content that supports purchase decisions.
Use-Case Pages
Content focused on specific customer needs and scenarios.
Location Pages
City/location-specific landing pages when relevant to your business.
AI that supports your writing, not generic content
AI can speed up drafting, but only when grounded in accurate product information. At Ultree, AI is used to: suggest patterns in search data, identify related terms, provide draft variations. Every final product or category page still receives human review to ensure it reflects real specifications, your actual brand voice, and what customers care about.
Search Pattern Analysis
AI identifies patterns in search data to guide content strategy.
Related Term Discovery
Surface connected terms and variations customers actually use.
Draft Variations
Generate initial content drafts grounded in product information.
Human Review
Every final page receives human oversight for accuracy and brand voice.